Over 30 years of business insight in one place.

I've been a business owner for over 30 years. I was a remote CEO starting in 1993. I've been a coach helping other owners learn from my mistakes since 1995. Since 2006 I've been posting, writing, making videos and tools for my clients. In my semi-retirement I'm putting all that stuff here in a (mostly) organized fashion for free. 

Goals & Vision, People

3 Words I hate: Culture, Values, Attitude

November 15, 2023
Why? Because they make a manager's job harder. These are not magic words that you can sprinkle over your company to get amazing results - despite what some consultants will try to tell sell you. These are words that if…
Company View, Organizational Design, Output Thinking

What Is An Output?

October 28, 2023
It's why you hire people. PLUS a Big Announcement. My book, Output Thinking is now available for Pre-order Special. If you pre-order before Dec 5 and email a copy of the receipt to John@CEOBootCamp.com I'll send you a PDF copy…
People

In Praise of Tacit Knowledge

October 18, 2023
Here's something I bet you didn't know if you speak English. There's something every speaker of English knows but most don't know they know. It's the reason you can say "my big, fat, Greek wedding" but saying "my Greek, fat,…
Organizational Design

There Are Only 7 Reasons to Spend Money

October 3, 2023
They all fall into 7 Buckets. We've discussed HERE that the purpose of a system is to produce an output. And we talked HERE about documenting the systems that produce those outputs so they are repeatable & scalable. Those outputs…
CEO Skills

Do You Know the 4 Levels of Time?

September 12, 2023
You May Be Thinking About Time Wrong. When people think about time they usually think about what they're doing with their time. The best way to think about it is to think about why you're doing what you're doing. The…
CEO Skills

There are no Systems for Culture

September 4, 2023
It's an art not a science. The Science and The Art of Business. I write about systems in business. How you take an input, apply a transformation to it and produce an output. It's the outputs what make a company…
CEO Skills

Don't Let "culture" be a Copout

August 20, 2023
How to Describe Company Culture so it's Useful. I could have written him off as a poor cultural fit and let him go, but I knew if I could fix the issues, it would be better for the company.~David Dodson…
People

How to Get Better at Delegating

August 2, 2023
Subsystems are the Key. Imagine you want to delegate dinner. You have someone with all the skills needed. What do you tell them to do? You could say any of these things: Make me something delicious and have it ready…
Protection

This C.A.F.E Is Not a Place to Sit

July 21, 2023
It's a part of systemizing your company. What is C.A.F.E? In a previous post the picture has a bucket called C.A.F.E. and I've been asked to explain what it is. Someone even asked if it's clickbait. I didn't mean it…
Marketing & Sales

Do Bad Systems Make You Lie to Customers?

July 9, 2023
Blame Dysfunctional Systems. I've gotten a lot of new subscribers recently so I'll do a quick introduction. First WELCOME. I help business owners systemize their companies in three ways: This newsletter, it's free. Subscribe if you haven't already. I post…
Personal

John Seiffer Speaker Reel

July 7, 2023
John Seiffer speaks to Business Owners and CEOs in keynotes and breakout groups.
CEO Skills

Tame the Email Monster with Output Thinking

June 24, 2023
It's not really a monster. It's several monsters! Email overwhelm is one of the most common complaints I hear from clients. They find it hard to give away the work of answering emails despite the fact that email keeps them…
CEO Skills

What is a Systemized Company?

June 10, 2023
How to Remove Yourself from the day-to-day Routine. We've talked before that the point of a system is to produce an output. I want to expand that and say that systems make creating outputs repeatable and scalable. Repeatable means outputs…
CEO Skills

How to Go On Vacation

June 1, 2023
Don't Forget the Sunscreen. It's the season when lots of people take vacations. So I thought I'd share a bit about how to do it when you're a business owner. Why? The first question (always – about almost anything) to…
Organizational Design

There are 3 Kinds of SOPs

May 12, 2023
Each Requires a Different Type of Documentation. WELCOME! There's been an influx of new subscribers recently so I'll start with a short intro of who I am and what this is about. I've been a business owner for over 40…
Growth & Plans

Build From The Bottom Up

April 27, 2023
Don't Fall for Entrepreneur P0rn. It's exciting to dream of being a billionaire or disrupting an industry. But to accomplish anything you've got to wake up and get to work. Here's what growing a company looks like. You sell something…
CEO Skills

Progress Report

April 20, 2023
One of My Clients is Moving Really Fast. People grow at their own pace. Usually the constraints are internal not external. As a coach I've developed some tools and techniques to help but I can't do it for anyone. But…
People

High Output Management

April 14, 2023
Andrew Lynch hosted me on his podcast to talk about this book by Andy Grove. Andrew Lynch was kind enough to invite me on his podcast, The Rereadables, to discuss the book High Output Management by Andy Grove. Grove was…
Marketing & Sales

How to Design Your Sales Process

March 24, 2023
Nothing happens till you sell something. Sales is the process through which somebody who could be a customer becomes a customer. Let's unpack that. I'll capitalize the relevant words in parts of that definition. Sales is a PROCESS … That…
CEO Mindset, Organizational Design

7 Buckets

March 19, 2023
There are only seven reasons to spend money or have someone work in your company. It's the lens I see a company thru when I'm helping a client grow their company, make more money and have a better life. I…
People

The Most Important Part of a Dashboard

March 14, 2023
It's not the numbers - it's what's in your head. Most SMBs Don't Need a Dashboard - but they are cool. Here's how to use one if you need to. Dashboards Track Output. When you realize your company is an…