June 14, 2007

Rest of the Story

Book Reviews

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Soon after I posted about “The 4-Hour Workweek” I continued reading and got pretty mad. The book was way over the top. Then it got better but only slightly. Here’s the DEAL. Deal is actually Ferriss’ word. The book is divided into 4 parts (I had read the first two before the last post – they are the best).

D – Definition. Some good stuff about how to define what you really want out of life and how to look at how much it will cost.

E – Elimination. Great stuff on how to do what is the most important and impactful and get rid of the rest. Entrepreneurs have more freedom to do this than most employees

A – Automation. How to “outsource” your entire income stream. This is the garbage part. Sure it works for him (maybe). It’s about selling something on the web through google ads. But not everyone can (or should) do it. And just because it worked for him doesn’t mean luck didn’t have a lot to do with it.

L – Liberation. How to live wherever you want. Some interesting ideas on travel. But not everyone wants to be a globetrotter.

Takeaway:

  • The book is worth reading. Especially the first 2 parts. Just don’t believe the “anyone can make a fortune on the web while living on a sailboat” myth that was popular in 1998.

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About the author 

John Seiffer

I've been an entrepreneur since we were called Business Owners. I opened my first company in 1979 - the only one that ever lost money. In 1994 I started coaching other business owners dealing with the struggles of growth. In 1998 I became the third President of the International Coach Federation. (That's a story for another day.) Coaching just the owners wasn't enough for some. So I began to do organizational coaching as well. Now I don't have time to work with as many companies as I'd like, so I've packaged my techniques into this Virtual CEO Boot Camp.

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